OGECHUKWU OKAFOR
Graphic design | Branding | Illustration
The Daily Zest
PRODUCT DESIGN
Strawberry valentine
PRODUCT DESIGN | PRINT DESIGN
Cafe Piku
LOGO DESIGN | BRAND IDENTITY
Embrace
MARKETING CAMPAIGN | SOCIAL MEDIA ASSETS
Serenade fragrance
PRODUCT DESIGN | PRINT DESIGN
Orbit astrology app
UI/UX | ILLUSTRATION
VELOUR
EDITORIAL | LAYOUT DESIGN
LOCKET
PHOROGRAPHY | COMPOSITION
The Daily Zest
PRODUCT DESIGN | PRINT DESIGN
Book Covers
UI/UX | ILLUSTRATION
Concept art and Illustration
EDITORIAL | LAYOUT DESIGN
Cafe Piku
Vestibulum id purus penatibus curabitur posuere natoque cursus. Rutrum odio tincidunt lacus fringilla imperdiet.
Text
OGECHUKWU OKAFOR
Graphic design | Branding | Illustration
OGECHUKWU OKAFOR
Graphic design | Branding | Illustration
For this project, I wanted to move away from the loud, performance-driven language often used in wellness branding and instead focus on calm, routine, and familiarity.Visually, the brand is built around symmetry, restrained typography, and a limited colour palette, drawing inspiration from vintage packaging and the composed stillness found in Wes Anderson films.The imagery treats the product as an everyday object, staged in deliberate, almost theatrical scenes rather than lifestyle photography. The goal was to create a cohesive system across packaging and visuals that frames the product as part of a daily ritual, rather than a high-energy commercial offering.
OGECHUKWU OKAFOR
Graphic design | Branding | Illustration
Notebook design variations
With Love, Always
A Yearlong Crush
Love In Passing
Dear To Me
The Love One
Bound To You
Promotional and display Posters
OGECHUKWU OKAFOR
Graphic design | Branding | Illustration
VISUAL LANGUAGE
The visual language for Cafe Piku is inspired by PINKUNKU, a Japanese platformer video game known for its bold, graphic, and simplified art style.
The goal was to capture the game’s playful energy and translate it into a friendly, approachable café brand.
Using this reference, I created a set of simple fruit designs to be used across branding and marketing materials. Muted primary colors were chosen to keep the identity playful while adding warmth and an organic, food-focused feel.
OGECHUKWU OKAFOR
Graphic design | Branding | Illustration
The goal of this project was to design a cohesive set of digital assets that introduce the collection, capture attention, build anticipation, and communicate the essence of the collection across social media and email marketing.
I designed and created social media assets to showcase the products and support launch announcements, using a cohesive aesthetic that reinforces the sensual tone of the campaign while remaining playful and on brand.
social media promo content
OGECHUKWU OKAFOR
Graphic design | Branding | Illustration
A series of promotional images for a fragrance, focused on creating elegant, ethereal visuals that evoke a refined mood and sense of storytelling. Through carefully considered composition and layout, the imagery is designed to elevate the product, strengthen its narrative, and enhance its overall brand presence and appeal.
OGECHUKWU OKAFOR
Graphic design | Branding | Illustration
ORBIT is a mobile app designed to deliver personalized astrology insights through a visually engaging and intuitive experience. My role focused on developing the visual direction, interface layouts, and supporting illustrations to create a cohesive, immersive system within a clean and approachable UI.Full project case study coming soon.
OGECHUKWU OKAFOR
Graphic design | Branding | Illustration
I created a series of editorial-style designs for a brand centered on breast cancer awareness, using bold composition with a black and pink color palette to create a striking contrast and present femininity as confident, powerful, and unapologetic.
OGECHUKWU OKAFOR
Graphic design | Branding | Illustration
Locket is a small personal photography project created as an exercise in OBSERVATION. The goal is not to have perfectly edited final photos, but to sharpen my eye for beauty in everyday moments.While I’m not a professional photographer, this project has helped me notice subtle color relationships and strengthened my design thinking by observing naturally occurring compositions and framing, skills that translate into my broader creative practice.At its core, Locket is rooted in a simple belief: the greatest inspiration already exists around us — we just have to choose to see it.
